Three Business Areas You Can Improve With Technology

Constant innovation alongside enhanced security mean that today's technology advances are at the forefront of business success. From task automation to data analysis, cloud computing, e-commerce, and machine learning - there are lots of ways that new technology can help take your business to the next level.

Constant innovation alongside enhanced security mean that today's technology advances are at the forefront of business success. From task automation to data analysis, cloud computing, e-commerce, and machine learning - there are lots of ways that new technology can help take your business to the next level.

Some of these tech solutions increase efficiency and reduce costs, while others provide valuable insights that lead to better decisions or help expand the reach of your company. 

While every businesses has different goals and needs at different times, there are some central business areas that we can all improve using technology, regardless of company size or industry.

Growth: Leverage Social Media and Content Marketing

Having a strong and cohesive online presence is key for all businesses in this day and age, but there is more to it than just writing blog posts or replying to comments on social media. With the help of technology, you can:

• Use social media management tools to schedule posts and track engagement and analytics.
• Integrate chatbots into your website and social media platforms to respond to common questions from customers.
• Customize interactive content tools and gather valuable insights via polls, quizzes, and surveys.

For added security and increased productivity, implement our Content Filtering solution to ensure only the marketing department can access social media platforms. Also, keep in mind to use strong and unique passwords for all social media accounts and enable two-factor authentication.

Security: Improve Resilience With Backups

Ransomware attacks, hardware failures, human error... all these are causes of concern for business owners. What's the most efficient solution that addresses them all? Backups. 

While it is essential to automatically back up important data and regularly test these backups to confirm they are complete and accurate, you should also ask your team:

• Do you have a disaster recovery plan in place?
• Are you using a cloud-based backup solution?
• Are your backups encrypted and stored off-site?

To make sure you adhere to the best security practices and keep your business as safe as possible online, consider hiring a managed IT service provider. Contact one of our experts today and ask about the MSP services that make the most sense for your business.

Efficiency: Use Productivity and Project Management Apps

When looking to increase efficiency within your company, especially in a remote-work environment, the main go-to solution is cloud computing, as it enables employees to securely access company data and software from anywhere.

Other solutions you might want to look into are project management and productivity apps that help employees stay organized and focused. Besides handling task management and time tracking, many of these apps include collaboration features and tools for communication which allow team members to work on projects together in real-time.

Use Tech for Business Growth, Efficiency, and Security

Since there is no one-size-fits-all when it comes to IT services, you may find that not all tech solutions out there apply to your business or they do so at varying degrees. 

If you are looking for ways to grow your business or increase security and efficiency in your company, Quercus IT is here to lend a helping hand and guide you toward the solutions that best meet your needs.